AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps in UAE Q3 2022: Performance Insights
Discover the performance trends of the top 5 beauty retail apps in the UAE during Q3 2022, focusing on downloads, revenue, and active users.
In the third quarter of 2022, the top beauty retail apps in the United Arab Emirates showcased varied performance metrics across weekly downloads, revenue, and active users. These insights, derived from Sensor Tower, provide a comprehensive overview of their market presence.
باث&بودي وركس experienced a fluctuating trend in weekly downloads. Starting from 5.4K in late June, downloads saw a dip to 1.2K in early August, before rebounding to 6.4K by the end of September. Active users mirrored this pattern, with a low of 9.9K in mid-September and a high of 18K towards the end of the quarter.
Sephora UAE: Beauty,Make up experienced a steady performance in weekly downloads, peaking at 3.7K in mid-July and ending the quarter at 1.8K. Active users for the app remained relatively stable, ranging between 20K and 24K throughout the quarter.
Nice one | نايس ون saw its downloads peak at 1K in early August, with fluctuations throughout the quarter, ending at 745. Active users saw a rise from 2.4K in late June to a peak of 3.1K in early August, before settling at 2.7K by the end of September.
VPerfumes - Buy Perfumes had a varied download trend, with a high of 854 in late July and a low of 174 in mid-September, ending the quarter at 722.
Nykaa – Makeup/Beauty Shopping maintained steady weekly downloads, peaking at 865 in late July and ending at 229. Active users showed a consistent trend, fluctuating between 4.5K to 6.1K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.